2/7/2012 3:24:30 AM   
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Member

 

Bruce V. Bloom, CFE
Principal/Member
Bloom & Associates, LLC
507 Cairnview Drive
Franklin, Tennessee 37064-6161
615.472.1647 (o)
973.722.5770 (m)
Bloom-Associates@comcast.net
www.bloom-associates.net

 

Experienced, Practical Franchise Consulting

For a company or individual contemplating franchising for your business model;

Franchising can be a very attractive method to establish and create distribution of a product or service. An existing product or service, adequately systematized, utilizes the capital and operating resources of its franchisees to create that distribution. However, not every product or service may be conducive to the franchise business model, or does franchising always offer the most effective means of distribution.

Are you aware of the capital, resources and time that may be required to successfully establish a franchised business model and system? Do you understand the disciplines associated with a franchised system that are required to successfully franchise, grow and enhance a franchise system and brand? Are you prepared to address the “nuances” of a franchise system that are so critical to its long term success?

Bloom and Associates, LLC utilizes a systematic approach to assisting you in

• Determining if your concept has the fundamentals essential to be franchised
• Thoroughly assessing the risks and opportunities of a franchised business model and system
• Assessing if you and your organization are ready to implement a franchised concept and system
• The development of a strategic approach and plan to implementing a franchise program including marketing, brand management, financial analysis, training and development
• The design and development of the necessary systems required to implement your program
• The implementation of that franchised strategy and program


As an existing franchisor;

Franchise organizations and systems need to evolve and improve if they are to effectively grow and maximize their potential. Not only do franchisors need to anticipate and plan for these changes, but they must also deal with an ever competitive marketplace.

Are you correctly organized to achieve the growth and potential of your systems. Are your systems and support evolving to create more value for your franchisees? Are the individual disciplines adequately and effectively supporting each other?

Bloom and Associates, LLC can assist you in

• Assessing if your current organizational structure is maximizing your ability to effectively grow both systemically and through new growth
• Determining if the organization and systems are adding value to its franchisees
• Providing support and direction in enhancing and improving the organization and systems
• Assessing and enhancing the effectiveness of your franchise sales and development efforts
• Evaluating additional distribution systems including international development, co-branding, etc.
• Assessing and enhancing your franchise relations


As A New or Existing Franchisor Looking to Enhance Your Franchise Sales And Development Efforts

Establishing and executing the appropriate franchise sales process that will identify and recruit qualified franchisees to your system in a cost effective manner in a very competitive market, is always a challenge.

Determining when to commit to additional franchise sales resources is a critical decision in insuring the growth of your franchise system.

Bloom & Associates, LLC is uniquely qualified and experienced in providing franchise sales and development support. We have the ability to work with you in evaluating your current program, not only the marketing effort, but the sales and consent process that you may be utilizing. We have the experience in working with broker systems, internet lead generation, trade show and traditional media.

Bloom & Associates, LLC offers an "out sourced" franchise sales and development program that can provide cost effective support and be specifically designed for your franchise program. We would appreciate the opportunity to explore with you how we can structure our program to meet your franchise sales and development needs!

 
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